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THE DEFINING FEATURE OF MICHELIN TYRES: "PERFORMANCE MADE TO LAST"
Motorists regularly ask themselves two questions about their tyres: "Am I safe with my tyres?" and "When should I change my tyres, to be sure that I am safe?"
"Performance made to last" is the illustration of MICHELIN’s commitment to ensure you a long and safe riding experience from the first to the last kilometers, meaning until the legal wear limit. Which means that you change your tyres less often, saving money and help you to reduce your impact on the environment. It’s a win-win: a win for you and a win for the planet.
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Michelin
THE DEFINING FEATURE OF MICHELIN TYRES: "PERFORMANCE MADE TO LAST"
Motorists regularly ask themselves two questions about their tyres: "Am I safe with my tyres?" and "When should I change my tyres, to be sure that I am safe?"
"Performance made to last" is the illustration of MICHELIN’s commitment to ensure you a long and safe riding experience from the first to the last kilometers, meaning until the legal wear limit. Which means that you change your tyres less often, saving money and help you to reduce your impact on the environment. It’s a win-win: a win for you and a win for the planet.
Excellent longevity with high levels of performance, from the first kilometers to the last.
"Performance made to last" epitomizes MICHELIN’s innovative spirit: it is the fruit of thousands of hours of research and rigorous testing.
Our experts have conducted countless test ridesin the most extreme conditions to ensure that our products' performance stays high over time for a safe and more enjoyable ride in the long run.
In other words, performance like braking, traction, grip, and handling is made to last until the legal wear limit.